Northrop & Johnson Launches Yachting Industry’s First In-House Video Production Team
Northrop & Johnson is proud to announce the launch of the world’s first-ever in-house video production team dedicated to superyacht brokerage. This in-house video production team is to strengthen and support Northrop & Johnson’s ongoing partnership with the largest yacht marketing video platform in the world, the Yachts for Sale and Charter YouTube channel.
Northrop & Johnson now has a dedicated global team of videographers, photographers, drone pilots and video editors who are able to produce all varieties of bespoke media for the yachts in the Northrop & Johnson worldwide yacht sales brokerage and superyacht charter fleets. Northrop & Johnson is currently the only brokerage firm with comprehensive in-house production capabilities that offer clients the immediate production of high-quality video footage. This content can then quickly be edited and distributed across the unrivaled online marketing platforms, Yachts for Sale and Charter YouTube channel. Broadcasting this content across the global market ensures maximum exposure and allows Northrop & Johnson to provide all yachts in its fleet an elevated level of marketing, translating to faster sales or more charter weeks booked because of increased visibility.
The Yachts for Sale and Charter YouTube channel is the most popular yacht video marketing platform in the world with more than 150,000 subscribers, tens of millions of views and 35,000,000 total views from watchers in more than 200 countries. This kind of marketing power is not to be underestimated. The Yachts for Sale and Charter YouTube channel is the world’s premier yacht video platform. A client could put their yacht on the website of practically every yacht brokerage company as well as Yatco and Yachtworld and still not garner as many views as the engaging and informative videos produced and published on the Yachts for Sale and Charter Youtube channel. The high number of views of engaging video translates to better Google search rankings, which, in turn, ensures better rankings for yachts in the N&J fleets. These higher rankings mean better visibility by qualified buyers and charter clients. What makes this channel unique and so popular is the high-quality of videos combined with Northrop & Johnson’s Head of Video Production and founder of the Yachts for Sale and Charter YouTube Channel David Seal, whose sincere and engaging persona on camera is both entertaining and informative.
David has now created a dedicated team of videographers who are strategically located in South Florida and the Med, allowing them to easily work with clients and ensuring the speedy production of high-quality video content. These team members include Videographers/Photographer/Editors Jaroslav “Yarik” Ziko and Vjatseslav “Slava” Sakovits, both of whom are based in Monaco and Videographer/Photographer/Editor Maxime Forgin, who is based in the Fort Lauderdale office.
“We are thrilled to now offer our clients high-quality, fast media production and promotion that will ensure enhanced visibility and ultimately faster sales or more charter weeks booked,” says President and COO Daniel Ziriakus. “At Northrop & Johnson, we are acutely aware that visual media is the future and is undoubtedly the best way to market yachts to a wide audience. As our brand offering rapidly evolves to embrace new technology and marketing methods, always trying to stay at the leading edge, it’s very important that we provide our clients with these innovative offerings. Our partnership with the Yachts for Sale and Charter YouTube channel ensures the highest level of visibility for our clients’ yachts and the in-house video production team will create engaging, entertaining and informative content that will get these yachts noticed. At the end of the day, this new offering allows us to market yachts in our fleet better than any other company in the market.”
For more information on Northrop & Johnson’s in-house video production team and partnership with the Yachts for Sale and Charter YouTube channels, please contact Press@NorthropandJohnson.com.
